Is the alcohol message all wrong?

• October 17, 2011
• 52 notes
• #alcohol
• #tumblr
• #bbc
• #government
• #communications

Excellent article from a cultural anthropologist on how our attitude to reducing alcohol consumption is entirely misguided: “Our beliefs about the effects of alcohol act as self-fulfilling prophecies - if you firmly believe and expect that booze will make you aggressive, then it will do exactly that. In fact, you will be able to get roaring drunk on a non-alcoholic placebo.”